Version 1.0 · Last revised on: July 22, 2025

KEY POINTS

  • We collect information you provide and information automatically collected through your use of our Services
  • We use your information to provide, maintain, and improve our Services, and to communicate with you
  • We do not sell your personal information to third parties
  • You have rights regarding your personal information, including the right to access, correct, and delete your data
  • We implement industry-standard security measures to protect your information

Information We Collect

Information You Provide to Us

Account Information: When you create an account, we collect information such as your name, email address, username, password, and any profile information you choose to provide.

Payment Information: If you make a purchase, we collect payment information such as billing address, payment method details (processed through third-party payment processors), and transaction history.

Content and Communications: We collect the content you create, store, or share through our Services, including spreadsheets, data, formulas, comments, and any communications you send to us or through our Services.

Support Communications: When you contact our support team, we collect information you provide in your communications, including your contact information and the contents of your messages.

Survey and Feedback Information: We may collect information when you participate in surveys, provide feedback, or respond to our requests for information.

Information Automatically Collected

Usage Information: We collect information about how you use our Services, including features used, actions taken, time spent, frequency of use, and performance data.

Device Information: We collect information about the devices you use to access our Services, including device type, operating system, browser type and version, screen resolution, and unique device identifiers.

Log Information: Our servers automatically record information when you use our Services, including IP address, access times, pages viewed, links clicked, and the page you visited before navigating to our Services.

Location Information: We may collect general location information based on your IP address or more precise location information if you grant permission through your device settings.

Cookies and Similar Technologies: We use cookies, web beacons, pixel tags, and similar technologies to collect information about your interactions with our Services. See Section 8 for detailed information about our cookie practices.

Information from Third Parties

Social Media Integration: If you connect your account with social media platforms or use social login features, we may receive information from those platforms in accordance with their privacy policies.

Business Partners: We may receive information about you from our business partners, such as integration partners, resellers, or marketing partners.

Public Sources: We may collect information about you from publicly available sources to supplement the information we have about you.

Analytics Providers: We may receive aggregated or de-identified information from third-party analytics providers to help us understand how our Services are used.

How We Use Your Information

Primary Uses

Service Provision: To provide, maintain, and operate our Services, including processing your requests, managing your account, and enabling core functionality.

AI and Machine Learning: To train, improve, and operate our artificial intelligence models and algorithms, including natural language processing and data analysis features, using aggregated and de-identified data when possible.

Personalization: To customize your experience, provide personalized recommendations, and tailor content and features to your preferences and usage patterns.

Communication: To communicate with you about your account, our Services, updates, security alerts, and administrative messages.

Customer Support: To respond to your inquiries, provide customer support, troubleshoot problems, and resolve disputes.

Business Operations

Analytics and Insights: To analyze usage patterns, measure performance, generate insights about our Services, and create aggregated statistics.

Marketing and Promotion: To send you promotional communications about new features, products, or services that may interest you, subject to your communication preferences.

Research and Development: To conduct research, test features, and develop new products and services.

Business Intelligence: To understand market trends, user behavior, and business performance to inform strategic decisions.

If you are located in the European Economic Area (EEA) or United Kingdom (UK), we process your personal information based on the following legal bases:

  • Contract: Processing necessary for the performance of our contract with you (i.e., providing our Services).
  • Legitimate Interests: Processing necessary for our legitimate interests, such as improving our Services, conducting business analytics, and ensuring security, provided these interests are not overridden by your fundamental rights and freedoms.
  • Consent: Processing based on your explicit consent, such as for marketing communications or optional features.
  • Legal Obligation: Processing necessary to comply with legal obligations to which we are subject.
  • Vital Interests: Processing necessary to protect vital interests of you or another person.

Information Sharing and Disclosure

Service Providers and Business Partners

We may share your information with trusted third-party service providers who assist us in operating our Services, including:

  • Cloud Infrastructure Providers: For hosting, storage, and computing services
  • Payment Processors: For processing payments and managing billing
  • Analytics Providers: For usage analytics and performance monitoring
  • Customer Support Tools: For providing customer service and support
  • Email and Communication Services: For sending transactional and marketing emails
  • Security Services: For fraud detection, security monitoring, and threat prevention

These service providers are contractually required to protect your information and use it only for the specific purposes for which it was shared.

Business Transfers

If we are involved in a merger, acquisition, sale of assets, bankruptcy, or other business transaction, your information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.

We may disclose your information if required to do so by law or in good faith belief that such disclosure is necessary to:

  • Comply with legal obligations, court orders, or government requests
  • Protect and defend our rights, property, or safety, or that of our users or the public
  • Detect, prevent, or respond to fraud, security breaches, or technical issues
  • Enforce our Terms of Service or other agreements
  • Investigate potential violations of law or our policies

Aggregated and De-identified Information

We may share aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you. This information may be shared with partners, researchers, or the public for various purposes, including research, analytics, and marketing.

We may share your information for other purposes with your explicit consent or at your direction, such as when you choose to integrate with third-party applications or share content publicly.

Data Security

We implement industry-standard security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security measures include:

Technical Safeguards:

  • Encryption: We use strong encryption for data in transit (TLS 1.2 or higher) and at rest (AES-256 or equivalent)
  • Access Controls: Role-based access controls and multi-factor authentication for administrative access
  • Network Security: Firewalls, intrusion detection systems, and regular security monitoring
  • Secure Development: Security code reviews, vulnerability testing, and secure coding practices
  • Data Backup: Regular encrypted backups with tested recovery procedures

Organizational Safeguards:

  • Employee Training: Regular security training and background checks for employees
  • Incident Response: Established procedures for detecting and responding to security incidents
  • Vendor Management: Security assessments and contractual requirements for third-party providers
  • Regular Audits: Periodic security audits and assessments by qualified professionals

Despite our security measures, no system is completely secure. We cannot guarantee the absolute security of your information. In the event of a data breach that poses a risk to your rights and freedoms, we will notify you and relevant authorities as required by applicable law.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Our retention periods vary based on the type of information and the purpose for which it was collected:

  • Account Information: Retained for the duration of your account plus 3 years after account closure for legal and business purposes
  • Usage Data and Logs: Typically retained for 2 years, unless required for security or legal purposes
  • Content Data: Retained according to your account settings and data management preferences
  • Communication Records: Customer support communications retained for 5 years
  • Payment Information: Retained as required by financial regulations, typically 7 years
  • Marketing Data: Retained until you unsubscribe or withdraw consent

We may retain information for longer periods if required by law, for legitimate business purposes, or to protect legal rights. We may also retain aggregated or de-identified information indefinitely for analytics and research purposes.

You can request deletion of your personal information at any time, subject to our legal obligations and legitimate business interests. See Section 7 for information about exercising your data rights.

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information. These rights may include:

Universal Rights

  • Access: You can request information about the personal information we hold about you
  • Correction: You can request correction of inaccurate or incomplete information
  • Deletion: You can request deletion of your personal information in certain circumstances
  • Communication Preferences: You can opt out of marketing communications at any time
  • Account Control: You can update, modify, or delete information in your account settings

EEA/UK Rights (GDPR)

If you are located in the EEA or UK, you have additional rights under the General Data Protection Regulation (GDPR):

  • Data Portability: You can request a copy of your data in a structured, commonly used format
  • Restrict Processing: You can request that we limit how we use your information
  • Object to Processing: You can object to processing based on legitimate interests or direct marketing
  • Withdraw Consent: You can withdraw consent for processing based on consent
  • Complaint Rights: You can file a complaint with your local data protection authority

California Rights (CCPA/CPRA)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

  • Know: Right to know what personal information we collect, use, share, and sell
  • Delete: Right to request deletion of personal information
  • Opt-Out: Right to opt out of the sale or sharing of personal information
  • Non-Discrimination: Right not to receive discriminatory treatment for exercising privacy rights
  • Sensitive Personal Information: Right to limit use and disclosure of sensitive personal information

Exercising Your Rights

To exercise your privacy rights, you can:

  • Use the privacy controls in your account settings
  • Contact us using the information provided in Section 12
  • Submit a request through our privacy portal (if available)
  • Email us at support@cellect.ai

We will respond to your request within the timeframes required by applicable law (typically 30 days). We may need to verify your identity before processing your request to protect your privacy and security.

Cookies and Tracking Technologies

Types of Cookies We Use

We use various types of cookies and similar technologies:

Essential Cookies:

  • Necessary for the basic functionality of our Services, including authentication, security, and core features. These cannot be disabled.

Performance and Analytics Cookies:

  • Help us understand how users interact with our Services, measure performance, and identify areas for improvement.

Functional Cookies:

  • Enable enhanced functionality and personalization, such as remembering your preferences and settings.

Marketing and Advertising Cookies:

  • Used to deliver relevant advertisements and measure the effectiveness of marketing campaigns.

Third-Party Cookies and Tools

We may use third-party services that place cookies or collect information on our behalf, including:

  • Google Analytics: For website analytics and user behavior insights
  • Marketing Platforms: For advertising, remarketing, and campaign measurement
  • Social Media Plugins: For social sharing and integration features
  • Customer Support Tools: For chat functionality and support services

Managing Cookies

You can control cookies through:

  • Browser Settings: Most browsers allow you to block or delete cookies
  • Cookie Banner: Manage preferences through our cookie consent banner
  • Opt-Out Tools: Use industry opt-out tools for advertising cookies
  • Account Settings: Control analytics and marketing preferences in your account

Note that disabling certain cookies may affect the functionality of our Services.

International Data Transfers

Our Services are primarily operated from the United States, and your information may be transferred to, stored, and processed in the United States and other countries where we or our service providers operate. These countries may have different data protection laws than your country of residence.

Safeguards for International Transfers:

  • Adequacy Decisions: We transfer data to countries with adequacy decisions from relevant authorities
  • Standard Contractual Clauses: We use EU-approved Standard Contractual Clauses for transfers to non-adequate countries
  • Certification Programs: We may rely on certification programs like Privacy Shield successor frameworks
  • Binding Corporate Rules: For transfers within corporate groups with approved binding corporate rules

If you are located in the EEA or UK, you can contact us for more information about the safeguards we use for international transfers.

Children’s Privacy

Our Services are not intended for children under the age of 13 (or the minimum age in your jurisdiction). We do not knowingly collect, use, or share personal information from children under 13 without appropriate parental consent. If you are a parent or guardian and believe your child has provided personal information to us, please contact us immediately.

If we learn that we have collected personal information from a child under 13 without parental consent, we will take immediate steps to delete that information. For children between 13 and 18, we may require parental consent for certain activities or provide additional protections.

Educational Use: If our Services are used in educational settings, we may collect limited information from students under appropriate agreements with educational institutions and in compliance with applicable laws such as FERPA and COPPA.

Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes through:

  • Email notification to the address associated with your account
  • Prominent notice on our website or within our Services
  • In-app notifications or alerts
  • Updated “Last revised” date at the top of this Policy

We encourage you to review this Policy periodically to stay informed about how we protect your privacy. Your continued use of our Services after we publish changes constitutes your acceptance of the updated Policy.

If you disagree with any changes to this Policy, you must stop using our Services and may delete your account. For material changes that reduce your rights, we may provide additional notice or seek your explicit consent where required by law.

Contact Information

Privacy Inquiries

Address:

131 Continental Dr Suite 305
Newark, Delaware 19713

Telephone: (929) 266-9505
Email: support@cellect.ai

Copyright Information

Copyright © 2025 CellectAI Inc. All rights reserved. All trademarks, logos and service marks displayed on the Site are our property or the property of other third parties.